By the Ocean
Sunny 79 Degrees
7:08 a.m.
Everything changes the minute you hang out your shingle and make an offer to the world.
That’s when the stories start inside of your head. “No one is going to want this…why isn’t this more popular…what I do is amazing, why don’t more people see that?”
The mind is a master teller of stories. It draws data points from things that happen to you to support its stories, stories that are projections from deep inside your being.
- If you don’t think you’re worth much, your mind will find the supporting facts to prove it.
- If you think that clients or customers never fully appreciate you, your mind will prove that conclusion as well.
- If you are sure that success is meant only for others, your mind will have no trouble finding countless examples to support that claim.
As best I can tell, we are self-fulfilling prophecies. What we hold on the inside becomes our future.
So “selling yourself” (which we’re all doing, pretty much all of the time) becomes this complicated combination of extremely practical and functional actions and a never ending journey to resolve the issues you’ve got going on inside that are limiting your success.
Learning to sell yourself is probably the most powerful self-induced personal transformation process I’m aware of.
It brings you face to face with everything, so that you can deal with it, resolve it, and move beyond its control.
I write a print newsletter about this topic every month because it is a journey that leads to upgrades in every area of your being.
- When you can see yourself as others see you, something changes on the inside.
- When you truly understand the value of the problem you solve for others, the way you speak about yourself and what you do is forever shifted.
- When you learn to stop chasing what you want and take the practical steps required to start attracting it, your entire view of business and how it works is transformed for the better.
Selling yourself means presenting what you have to the world in the most powerful way possible.
It is not slimy, or creepy or wrong. It is an act of service focused on those who have the problems you solve.
Becoming a master at this skill isn’t about greed or ego or impressing anyone, it is about learning to how effectively connect with the people whose lives you can help transform.